EVP, Chief Operating Officer at RPA
Pete has over 25 years of experience in advertising in both account and general management. His entire career has been in the LA market, working on major automotive, software, travel, consumer electronics, financial services, entertainment, packaged goods and health services clients. He started his career in account management at Saatchi & Saatchi when it was still called Dancer Fitzgerald Sample. He moved to rpa in 1993 and worked in account management before taking over the growing digital division in 1997. He spent the next 15 years building digital and managing rpa’s integrated services.
In 2013, Pete was named EVP/COO. In addition to managing day-to-day operations at rpa, He champions rpa’s culture of collaboration. Pete is also an active member of the thinkLA Board of Directors. He graduated from UCLA with degrees in English and Political Science. He remains a diehard Bruin fan. Pete also loves the Los Angeles Kings and San Francisco’s 49ers and Giants. Nothing makes him happier than family time or golf.